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The Future of Collectibles Ownership

VaultFolio authenticates, mints, and tracks the financial performance of physical collectibles — graded cards, sneakers, luxury handbags, and cars — from purchase to sale, with permanent on-chain proof of ownership.

View Live App →
$500B Market Collectibles
50M+ Items to Pre-Mint
Patent Pending Reverse Pre-Mint
April 2026 Seed Round
138% Hermès Value Retention (2025)
VaultFolio Vault
Slide 01 of 11
Investor Brief · Confidential · April 2026

The Bloomberg Terminal
for Your Collection

Every collectible. One vault. Tracked. Valued. Protected.

$602B Market 26.8M Collectors 0 Unified Platforms

VaultFolio is the first platform to unify AI recognition, real-time valuations, portfolio management, and blockchain provenance across every major collectible category.

View Live App →
Founder silhouette Founder · Air Jordan 3 White Cement · Melbourne
02 / The Problem

The Problem

Collectors manage billions in assets with zero infrastructure.

01
No Source of Truth

Collectors manage $400B+ in assets across spreadsheets, photos, and receipts. A PSA 10 Jordan rookie card worth $500,000 has a paper cert and a number. Nothing else. There is no digital identity for the physical world of collecting.

02
Valuation is Guesswork

85% of collectors undervalue their collection. Insurance claims are denied without documentation. Without a live, item-level valuation record tied to real market data, collectors leave money on the table — or lose everything when something goes wrong.

03
Authentication is Fragmented

22 active grading authorities across categories. No unified digital record exists. Authentication today means a physical cert — a piece of paper — with no verifiable chain of custody, no tamper-proof ledger, and no way to confirm authenticity at the point of sale.

04
No Portfolio View

Unlike stocks or property, there is no dashboard for total value, gains, losses, and trends across collectible categories. A collector with cards, sneakers, wine, and watches has no way to see their net position. The asset class has no infrastructure.

03 / The Solution

The Solution

Six steps from a photo on your phone to a provenance-verified, insured, on-chain asset record.

01
Snap
Photo or video capture of any collectible
02
Identify
AI recognition: make, model, year, colourway, variant
03
Value
Real-time pricing from 130+ market data sources updated daily
04
Grade
Cross-reference against 22 grading authority databases. Cert number linked to physical certificate.
05
Track
Portfolio dashboard: total value, P&L, category breakdown, value history
06
Protect
One-tap insurance quotes + blockchain provenance minting. The item now has a permanent on-chain ownership record.
12 Collection Categories 22 Grading Authorities 130+ Data Sources 34 Asset Indexes
Engineering · Infrastructure

DevSecOps Pipeline

GitHub → Cloudflare → Railway → Supabase. Security gates at every layer — pre-commit hooks, SAST, WAF, JWT, RLS.

Full screen
04 / The Product

The Product

Built. Live. Working.

VaultFolio is live at app.vaultfolio.ai. Real items. Real data. Real vault.

  • AI photo scan identifies any collectible in seconds
  • Real-time valuations from StockX, PSA, Liv-ex, Vestiaire, Discogs and 125+ more
  • Portfolio dashboard with P&L, gains/losses, category breakdown
  • Grading authority integration: PSA, BGS, CGC, NGC, PCGS and 17 more
  • Possession tracking: In Hand / In Storage / On Display / Consigned / Listed
  • Insurance-ready documentation on demand
Open Live App →
MJ Collection Wall Air Jordan 4 White Cement Toyota Supra JZA80 Dr. Dre 2001 LP
Real items from the VaultFolio vault · Melbourne, 2026
05 / Market Size

Market Size

A $602B market with no unified infrastructure. Growing at 6.9% CAGR through 2030.

$602B
TAM
Global collectibles + alternative investments market (2024)
$864B
SAM
Digitally-engaged collectors, English-language markets
$112M
SOM
Year 3 target: AU/NZ + US early adopters
Category Market Size Key Graders / Platforms
Trading Cards$6BPSA, BGS, SGC, CGC
Sneakers$79BStockX, GOAT, Grailify
Handbags$73BEntrupy, Real Authentication
Fine Wine$380BLiv-ex, Wine-Searcher
Watches$85BChrono24, Watchfinder
Comics$3.8BCGC, CBCS
Coins$27BPCGS, NGC
Vinyl$1.8BDiscogs
Figurines$35BAFA, CAS
Every player is vertical. VaultFolio is the first horizontal platform.
06 / Data Strategy

The Data Strategy

The product is the app. The moat is the data.

VaultFolio aggregates, normalises, and indexes real-time market data across 34 asset categories from 130+ sources. Every transaction, every grade, every sale price — feeding a proprietary intelligence layer that gets smarter with every user.

The VF-500 Index

VaultFolio's flagship composite index tracks 500 benchmark collectibles across 34 categories — the first diversified performance benchmark for the alternative collectibles asset class. Like the S&P 500, but for your collection.

  • 34 categories tracked
  • 500 benchmark items
  • Daily rebalancing
  • Category sub-indexes (VF-Cards-50, VF-Kicks-100, VF-Wine-20)
  • Proprietary weighting: market cap, trading volume, liquidity, data quality score
130+ Live Data Sources
Cards

PSA Population Reports, CardLadder, PWCC, eBay sold listings, Goldin

Sneakers

StockX, GOAT, Stadium Goods, SNKRS, Flight Club

Wine

Liv-ex, Wine-Searcher, CultX, Vivino Market

Handbags

Vestiaire, Rebag, The RealReal, Entrupy

Watches

Chrono24, Watchfinder, Bob's Watches

Vinyl

Discogs Market, eBay, Goldmine

Cars

RedBook, Carsales sold data, Bring a Trailer, Barrett-Jackson

Art

Artnet, MutualArt, Christie's, Sotheby's

The Revenue From Data

Data is the second business inside VaultFolio.

  • Licensing anonymised market data to grading houses, auction houses, insurers
  • Enterprise API access for dealers, portfolio managers, financial platforms
  • The Bloomberg Terminal analogy: Bloomberg sells the terminal AND the data. So does VaultFolio.
  • Year 3 projected data revenue: $800K
  • Year 5: $8M+
Strategic · Data Flywheel

From API Consumer → Data Provider

VaultFolio starts by depending on 20+ external APIs. The data flywheel means we become the authoritative source third parties query.

Full screen
07 / The Moat

Why Nobody Can Build This After Us

The moat is not the app. The moat is the registry.

01
Authentication Partnerships

PSA, CGC, Rolex, Nike, and NEVDIS are sitting on data assets that are about to be digitised by someone. VaultFolio's strategy: make them co-owners, not adversaries. One deal with Collectors Holdings (PSA + BGS + SGC) covers 80% of all graded cards globally.

  • Collectors Holdings (PSA/BGS/SGC) — 80% of graded card market. One corporate conversation.
  • CGC — independent, 18.4% market share, comics + cards + games
  • Nike CryptoKicks — patent filed 2019, US 10,505,726. Never shipped. The window is open.
  • Rolex WIPO blockchain watch cert — filed 2024, explicitly cited third-party consortia as implementation model
  • NEVDIS/Austroads — Australian VIN registry. Government infrastructure that cannot build consumer products.
02
Cross-Category Horizontal Platform

Every competitor is vertical. VaultFolio is the only horizontal platform.

Platform Multi-Cat AI ID Valuation Grading Portfolio Insurance
StockX
Discogs
Vivino
Vestiaire
Cardbasepartial
Sortly
VaultFolio
03
Data Network Effects

Every item added makes VaultFolio's valuation models more accurate. Every ownership transfer enriches the provenance graph. Every insurance claim validates pricing data. The platform gets stronger with every user — and the data asset compounds into the Bloomberg Terminal for collectibles.

04
First-Mover Registry Scale

130+ data sources integrated. 34 indexes running. VF-500 methodology documented and trade-secret protected. Once this data flywheel is running at scale, the cost of replication is measured in years — not months.

05
Reverse Pre-Mint (R&D Pipeline)

In parallel with the consumer product, VaultFolio is developing a reverse pre-mint architecture: every known authenticated item minted on-chain before any user arrives. The token exists before the claim. This is a structural security guarantee that eliminates fraud at the protocol level. Patent disclosure filed April 3, 2026. This is the moat behind the moat.

06
The API Becomes the Standard

VaultFolio does not just consume data — it becomes the data. As the registry grows, third parties (insurance companies, auction houses, dealers, grading services) will need to query VaultFolio's provenance records to verify ownership history. At scale, the VaultFolio API becomes the canonical source of truth for collectible provenance — the same way Carfax became mandatory for used car sales. Graders will display VaultFolio provenance status on their cert pages. Auction houses will pull live ownership chain data before accepting consignments. This is the endpoint: not a product, but infrastructure.

Patent Pending · April 2026

Reverse Pre-Mint Architecture

Every known authenticated item minted on-chain before any user arrives. The token exists before the claim. The moat behind the moat.

Full screen
08 / Revenue Model

Revenue Model

Free to use. Revenue flows from what you do with your vault — not for having one.

01
Items in Vault

Free to use. Revenue per vault item above a generous free tier — the more you collect, the more the platform earns. No subscription. No lock-in.

02
Insurance Commissions

10–15% referral fee on every policy bound. Grows with assets under management.

03
Marketplace Fees

3–5% take rate on peer-to-peer trades inside the vault. Network effects.

04
Data Licensing

Anonymised market intelligence sold to grading houses, insurers, auction houses.

05
Authentication Fees

Per-item provenance certification fee.

06
Enterprise API

Usage-based pricing for dealers, marketplaces, and financial platforms.

07
Advertising

Sponsored listings from brands, retailers, auction houses.

08
White Label

License the VaultFolio engine to grading companies and franchise operators.

09 / Financial Projections

Financial Projections

Conservative model. No celebrity ambassadors, no enterprise partnerships, no data licensing revenue in Year 1.

Year Users Avg Items Items Revenue Total ARR
Year 150K18$240K$640K
Year 2220K24$1.8M$3.4M
Year 3700K32$7.8M$13.2M
Year 41.2M120,00035,000$30M
Year 52.5M300,00080,000$72.8M
CAC (blended)
$8–$15
LTV Pro
$240
LTV VIP
$900
LTV:CAC Ratio
16:1 – 60:1
Gross Margin
85%+
Monthly Churn
<3% / <2%
Multiple Valuation Scenario
8× ARR$1.07BConservative
12× ARR$1.61BMid
18× ARR$2.41BAggressive

Valuations are illustrative projections based on SaaS multiples. Equity and terms available under NDA.

10 / Why Now

Why Now

The window is open. It won't stay open.

01
AI is production-ready

Vision models (GPT-4V, Gemini, Claude) can now identify collectibles from photos with commercial accuracy. This was not true 18 months ago. The enabling technology just arrived.

02
StockX killed Portfolio (March 2026)

StockX deprecated its Portfolio feature in March 2026, abandoning millions of active sneaker collectors who used it to track value. They have nowhere to go. VaultFolio is ready.

03
The collector boom

26.8M active collectors in the US alone. Post-pandemic. Gen Z entering the market. The collector base is growing faster than any infrastructure exists to serve it.

04
No incumbent

Every competitor is vertical-specific and built on legacy architecture. No one has unified the market. The first-mover window is open. It is open right now.

11 / The Founder & The Ask
Founder
Founder & Master Jedi Knight

Employee #1 at Zimbani → equity shareholder → Deloitte acquisition. FR Fast 50. Deloitte Fast 100. Specialist Director. 6 years in critical national infrastructure. Undergrad + Masters. London. New York. Melbourne. Collector since day one — 20+ Jordans, graded cards, JDM cars. Built VaultFolio because no tool existed. Surround yourself with people you trust — then build it for the next generation. Free to use.

Air Jordan 3 White Cement · All Black Everything · Melbourne

Join the Round

Seed Round · Amount TBD · SAFE Note · ESIC Eligible

We are in conversation with strategic partners. Funding amount and terms will be confirmed with the right investors aligned to the vision.

Use of Funds
Eng & AI 40%
Marketing 25%
Design 15%
Ops 10%
Reserve 10%
Engineering & AI — 40% Marketing & Growth — 25% Design & UX — 15% Operations & Legal — 10% Reserve — 10%
12-Month Milestones
  • iOS + Android launch (AU/NZ, then US)
  • 50,000 users
  • First authentication partnership signed
  • VF-500 Index public launch
  • Series A readiness
Start the Conversation
Market Intelligence · 14 Competitors

Competitive Landscape

StockX, GOAT, Discogs, Vivino, CLZ, Chrono24, Vestiaire, Courtyard.io — mapped across 5 moat dimensions.

Full screen
16 Days · Solo Founder

26× Multiplier — What Was Built

Modelled against a traditional team of 12–15 people over 9–12 months at $430K–$643K. Built in 16 days.

Full screen
The Problem

Physical collectibles have no digital identity. A PSA 10 Jordan rookie card worth $500,000 has a paper cert and a number. Nothing else.

The Solution

Reverse Pre-Mint. We mint tokens for every known authenticated item before any user arrives. The token exists before the claim. Fraud is structurally impossible.

The Moat

One deal with Collectors Holdings covers 80% of the graded card market. Nike already filed the CryptoKicks patent in 2019 — and never shipped. The window is open.

LUXURY FASHION · HANDBAGS · WATCHES
Luxury Fashion — The $500B Authentication Gap

A Hermès Birkin 30 in Etoupe Togo retails for $12,000 and resells for $18,000+. Every transaction relies on paper receipts, blind stamps, and trust. VaultFolio mints a permanent on-chain provenance record — from boutique purchase to every subsequent sale. Full set (box, dust bag, receipt, blind stamp 'G' 2026) captured at day one.

Always demo app.vaultfolio.ai first. The product is the pitch.

Investment Materials

PDF

Complete Investor Document Catalogue

All 12 documents indexed with descriptions, audience guides, usage rules, and direct OneDrive links. Includes Hermès luxury fashion authentication use case, Jordan Brand sneaker registry, and PSA graded card provenance system.

INVESTOR 11 pages · April 2026

Investor Decks

LEAD WITH THESE
DOC-002
INVESTOR

Original Pitch Deck

Lightweight version (52KB). Ideal for email attachments and cold outreach.

ARCHIVE · 52 KB · March 2026
For: Email-safe leave-behind
Open in OneDrive

Technical Documents

DOC-003
TECHNICAL

Technical Architecture V2

Updated 7-layer architecture. Covers infrastructure, security, AI pipeline, SaaS microservices.

CURRENT · 46 KB · March 26, 2026
For: CTOs · Engineering DD · Technical Investors
Open in OneDrive
DOC-004
TECHNICAL

Technical Architecture V1

Original tech plan. Richer detail in some sections, superseded by V2.

ARCHIVE · 108 KB · March 21, 2026
For: Internal reference
Open in OneDrive
DOC-005
TECHNICAL

Engineering Plan

Sprint plan, tech stack rationale, and engineering priorities for the first 6 months.

CURRENT · 46 KB · March 24, 2026
For: Engineering team · CTO candidates
Open in OneDrive

Data & Strategy

DOC-006
STRATEGY

Data & Asset Intelligence Strategy

Proprietary data moat: 34 categories, AI enrichment pipeline, competitive advantage and network effects.

CURRENT · 43 KB · March 24, 2026
For: Data investors · Strategic partners
Open in OneDrive
DOC-007
STRATEGY

IP Strategy

Patent opportunities, brand IP, data ownership, and defensive moat planning. Newest document.

CURRENT · 75 KB · March 28, 2026
For: Strategic investors · Legal counsel (NDA required)
Open in OneDrive

Legal Documents

NEVER SHARE EXTERNALLY

Operations & Product

DOC-010
OPS

UK Team Meeting Agenda

Structured agenda for UK operations team covering GTM, logistics, and brand ambassador responsibilities.

CURRENT · 35 KB · March 26, 2026
For: UK Operations Team
Open in OneDrive
DOC-011
PRODUCT

Landing Page (Latest)

Latest landing page source files (ZIP). Deployable static site for marketing campaigns and investor preview.

CURRENT · 2.4 MB · March 24, 2026
For: Dev team · Marketing
Open in OneDrive
DOC-012
PRODUCT

Live App

Production app at app.vaultfolio.ai — Apple HIG design, vault, scanner, 34 categories, gamification. Demo this first.

LIVE · app.vaultfolio.ai
For: All — demo this in every investor meeting
Open app.vaultfolio.ai

The Opportunity

$500B+ Global collectibles market
50M+ PSA-graded items to pre-mint
0 Non-custodial provenance platforms
Patent
Pending
Reverse pre-mint system
Every authenticated collectible — graded cards, cars, sneakers, memorabilia — pre-minted on-chain before any user arrives. The token exists before the claim. Fraud is structurally impossible.
Non-custodial model. You keep the physical item. VaultFolio holds the digital provenance. Unlike Courtyard.io, we don't need a Brinks vault — we scale infinitely.
Fresh purchase flow captures provenance from day one — receipt + serial + photos minted at point of sale, before any grading service even sees the item.
Registry becomes the moat. Once 50M PSA certs + every VIN + every Jordan serial is pre-minted, the registry IS VaultFolio. Time to replicate: 18 months minimum.
VaultFolio Vault Scene

The Vault

LIVE DEMO

Every item on-chain. Provenance locked. Value tracked in real time.

👟 Sneakers $76,300 AUD
Air Jordan 1 Chicago
DS

Air Jordan 1 Chicago

Nike/Jordan · 2015

$28,500

▲ 714%
Air Jordan 4 White Cement
DS

Air Jordan 4 White Cement

Nike/Jordan · 2016

$9,800

▲ 345%
🃏 Trading Cards $605,000 AUD
🚗 Classic Cars $34,800,000 AUD
TOTAL VAULT VALUE $1,371,830 AUD

UK Operations Team

LONDON
Legal & Commercial
Legal & Commercial
Legal & Commercial Director

Commercial structuring, legal oversight, and global operations. Specialist in cross-border collectibles transactions, IP licensing, and startup commercial frameworks across AU and UK.

LEGAL COMMERCIAL UK OPS
Luxury Authentication
Luxury Authentication
Luxury Goods Authentication Expert

In-house authentication specialist for high-end luxury goods. Deep expertise in Hermès, rare handbags, and luxury accessories — provenance verification, blind stamp authentication, and resale valuation for the UK and European market.

HERMÈS LUXURY AUTH VALUATION
Design & Product
Design & Product
Design & Product Owner

Product strategy, UX direction, and global logistics. Drives the collector experience from vault UI to physical asset intake. Oversees UK operational flow and partner onboarding.

PRODUCT DESIGN LOGISTICS
Brand Ambassador
Brand Ambassador
Social Brand Ambassador

VaultFolio's community voice. Connects the platform to the next generation of collectors — sneakers, streetwear, limited drops, and the culture behind the collectible. Building the brand from the ground up across social.

SOCIAL SNEAKERS COMMUNITY
Live · eBay Transaction Data · Rebased to 1,000

VF-500 vs Traditional Markets

Collectibles performance against S&P 500, Gold, and BTC — same 25 trading days, rebased to 1,000. Real eBay data, not estimates.

Full screen

Technical Architecture

ENGINEERING

Two interactive diagrams covering the full DevSecOps pipeline and the reverse pre-mint security architecture. Open in full screen for best detail.

DevSecOps Architecture
GitHub → Cloudflare → Railway → Supabase

Full CI/CD pipeline with security gates at every layer. Pre-commit hooks, SAST scanning, Cloudflare WAF, API rate limiting, JWT auth, and Row Level Security.

Reverse Pre-Mint Architecture
Patent Pending · April 2026 · ERC-721 · Polygon

Token lifecycle, fraud vector elimination, smart contract security, on-chain vs off-chain data boundary.

API: Consumer → Provider
Strategic Architecture · Data Flywheel · $8M+ Y5

How VaultFolio evolves from depending on 20+ external APIs into becoming the authoritative data source third parties query.

Competitor Intelligence Report
14 Competitors · 5 Moat Dimensions · April 2026

Systematic analysis of StockX, GOAT, Discogs, Vivino, CLZ, Chrono24, Vestiaire, Courtyard.io and 6 more — mapped to VaultFolio's structural advantages.

16 Days · 26× Multiplier
Achievement Timeline · March 20 – April 4 2026

What was built in 16 days by a solo founder — modelled against a traditional team of 12–15 people over 9–12 months at $430K–$643K.

Collection Performance

LIVE DATA

VaultFolio tracks every item from purchase to current market value. This is Luke's real collection — real purchase prices, real current values, real appreciation.

PSA 10

MJ Graded Card Wall

$450,000

GRAIL

PSA 10
1 OF 3

Charizard 1st Ed.

$420,000

▲ 342% since purchase

Toyota Supra JZA80

$145,000

▲ 71% · cost $85K

PSA 9

MJ Fleer Rookie PSA 9

$185,000

▲ 340% · cost $42K

DS

AJ1 Chicago OG

$28,500

▲ 714% · cost $3,500

Honda Integra Type R

$58,000

▲ 66% · cost $35K

Travis Scott x Fragment

$8,500

▲ 166% · cost $3,200

Cripps Brownlow Guernsey

$1,800

▲ 260% · cost $500

Total Vault Value (Tracked Items)

$1,371,830 AUD

This is the product demo

Open Live Vault →

Insurance Strategy

OPPORTUNITY
$2.6B Global collectibles insurance premiums (2025)
$5.0B Forecast by 2035 — 6.6% CAGR
87% Collectors who haven't properly insured their collection
$200 Standard homeowners policy cap per collectible item
The Gap

A collector with a $50,000 PSA 10 Jordan rookie card is covered for $200 under their homeowners policy. A collector with a $380,000 wine cellar has no specialist insurance. VaultFolio's real-time valuations, photo documentation, and provenance records are exactly the infrastructure that collectibles insurers need — and currently lack.

How VaultFolio Enables Insurance

Documentation

Photos, condition notes, purchase receipts, cert numbers — all captured at intake. Insurance-ready on demand. Insurers get the complete evidence package without chasing the collector for paperwork.

Valuation

Live market pricing from 130+ sources. No guesswork. The insurer gets a verified, data-backed replacement value — updated in real time as the market moves, not once at policy inception.

Provenance

Chain of custody from purchase to claim. Fraud risk eliminated. Claim settlement accelerated. The insurer knows exactly what they're covering — and so does the collector.

Key Insurance Partners to Target

Insurer Focus Coverage Capacity AU Market
Collectibles Insurance Services (AXA XL) Sports cards, comics, coins, memorabilia All-risk, no fine art No
Chubb Masterpiece HNW collectors, fine art, wine, watches Up to $250M capacity Yes
AXA XL Fine art, luxury collectibles Global institutional Yes
Lemonade Digital-native renters/homeowners Up to $50K collectibles rider No
Spoke Insure Lloyd's access, specialty AU broker — all types Yes
American Collectors Insurance Vehicles, diecast, vintage toys $250–$5M agreed value No

Revenue Model

New policy referral commission 10–20% of annual premium
Renewal commission (ongoing) 10% ongoing
Average premium (serious collector) $375–$800/year
LTV per referred policyholder (7–10yr) $319–$375
Year 3 projected insurance revenue $800K
Year 5 projected insurance revenue $8M+
Regulatory Path in Australia

VaultFolio does not need its own AFSL. Under ASIC Class Order CO 05/1070, VaultFolio can operate as a General Insurance Distributor under an insurer's existing AFSL — enabling it to present and arrange insurance without holding its own licence. The AFSL holder takes regulatory responsibility. The SMSF (Self-Managed Super Fund) collectibles market is a mandated insurance buyer: ATO requires insurance within 7 days of purchase. This is an immediate, urgency-driven acquisition channel.

SMSF Opportunity

SMSFs are legally required to insure collectibles within 7 days of purchase. With 611,000 SMSFs in Australia holding collectibles, VaultFolio's documentation and insurance referral capability directly meets a compliance need. ATO enforcement is active — this is not an optional product category for SMSF trustees. VaultFolio is the only platform that captures the item documentation and triggers the insurance referral in the same flow.

Ambassador Strategy

GROWTH ENGINE

VaultFolio's growth strategy does not rely on paid advertising. It relies on the people who already own the assets VaultFolio tracks. Ambassadors are not influencers — they are collectors with credibility, community, and a genuine stake in the problem VaultFolio solves.

The Three-Tier Program

Tier 1
Founding Ambassadors
30 people

30 hand-picked collectors with massive followings. 3 per category. Long-term brand alignment. Equity or significant revenue share.

Compensation 0.1–0.25% equity each OR 25% lifetime revenue share on referred users
Requirement Active collector in category, authentic community, min. 100K engaged followers
Benefit Lifetime Vault Pro access, co-creator of category features, founding partner status
Target Signed before public launch
Tier 2
Category Partners
100 people

Category experts who drive community adoption. YouTube creators, authentication specialists, market commentators.

Compensation 20% revenue share on vault transactions and referred item additions
Requirement Active content creator in category, minimum 10K engaged audience
Benefit VaultFolio Pro access, early API access, co-branded content
Tier 3
Community Creators
Open

User-generated content and referral engine. Any VaultFolio user who wants to earn.

Compensation 10% affiliate commission on successful referrals
Requirement Active VaultFolio account
Benefit Referral tracking dashboard, creator tools in-app

Ambassador Targets by Category

👟
Sneakers
  • DJ Khaled (32M+ followers, sneaker collector)
  • Travis Scott (50M+, culture icon, collab history)
  • Ronnie Fieg / Kith (2M+, industry credibility)
  • Ben Baller (Instagram gold chain + sneaker icon)
Target: 500K sneaker collector sign-ups Year 1
🃏
Trading Cards
  • Gary Vaynerchuk (15M+, cards and wine)
  • Mark Cuban (9M+, alt asset advocate)
  • Post Malone (24M+, MTG and Pokémon collector)
  • Fanatics / PWCC community creators
Target: 200K card collector sign-ups Year 1
🎵
Music / Vinyl
  • Dr. Dre, Eminem, Snoop Dogg — west coast icons who collect
  • Wine × music crossover: @barpilarr, Tanner Leatherstein
  • Discogs top sellers / reviewers
Target: 100K vinyl collector sign-ups Year 1
🏅
Sports Memorabilia
  • Active AFL/NRL players who collect
  • LeBron James (160M+, cards and sneakers — ultimate target)
  • Serena Williams (16M+, sports crossover)
  • Local: AFL player with card collection
Target: 150K sports memorabilia collectors Year 2
Ambassador Equity Pool

5% of VaultFolio equity is reserved for the ambassador program — allocated at founder discretion based on community impact, category coverage, and long-term alignment. Founding Ambassadors (Tier 1) access this pool; Tier 2 and Tier 3 earn revenue share only. The equity pool creates alignment between VaultFolio's success and the ambassadors who drive its growth.

Sports Star Strategy

CREDIBILITY

Sports stars are VaultFolio's single most powerful channel. They are simultaneously the subject of the most valuable collectibles (signed guernseys, rookie cards, memorabilia) AND the most credible voice to other collectors in their sport. They don't just endorse — they own the problem.

Why Sports Stars Are Different from Influencers

They own the assets

A Patrick Cripps signed guernsey in VaultFolio is not an ad. It is his guernsey, his value, his provenance. The authenticity is structural — not paid-for. No influencer deal can replicate this.

They drive category credibility

Eddie Betts using VaultFolio for his own memorabilia legitimises the entire AFL memorabilia category in Australia. One authentic use case is worth a thousand paid posts.

They have mandated needs

Active AFL/NRL players must declare collectibles under their financial advisory requirements. VaultFolio is a financial record-keeping tool they can point to — solving a compliance need, not just a marketing one.

Priority Targets by Sport

AFL — Australia (Launch Market)

AFL is VaultFolio's home market.

Signed guernseys, memorabilia, and trading cards are a significant and growing collectibles category. AFL memorabilia is the most accessible partnership of all sports — Australian, commercially agile, and aligned with VaultFolio's launch geography.

Strategy: Partner with 2–3 current Carlton Blues players (synergy with existing Eddie Betts and Patrick Cripps memorabilia in demo vault)
Target: 1 active player as Founding Ambassador pre-launch
Offer: Vault Pro lifetime access + equity + co-branded "Verified by [Player]" provenance feature
NBA — US Expansion (Year 2)

The NBA is the world's most valuable sports memorabilia category.

A single Rookie Card of the right player can be worth $500K+. Jordan, LeBron, Kobe — the holy trinity of card collecting. US market entry via the NBA is the single largest category unlock available.

Strategy: Partner with a current NBA player who is an active card collector
Target: 1 active NBA player, 1 ex-player/analyst as advisor
The Jordan/LeBron/Kobe card market already has VaultFolio's provenance infrastructure — the athlete partnership legitimises it
Premier League / Football — UK (Year 2–3)

UK market entry via our London-based Legal Director.

Football memorabilia is the dominant UK category. Premier League signed shirts, match-worn jerseys, and cards represent a massive underserved market for provenance infrastructure. Partnership with authentication services already operating in this space creates the natural entry point.

Signed shirts, match-worn jerseys, cards — all trackable in VaultFolio from day one
UK operational infrastructure (London team) already in place
Formula 1 — International (Year 3)

F1 memorabilia has exploded since Drive to Survive.

Signed helmets, replica cars, and race suits are now significant collectibles. The F1 audience skews affluent, globally distributed, and early-adopter — a natural VaultFolio demographic. The car provenance tracking (VINs) is a natural extension of the VaultFolio platform into the automotive category.

Partner with a current F1 driver or paddock personality
Tie to car provenance tracking (VINs) — natural extension of existing automotive category
The Approach

VaultFolio does not cold-approach sports stars. The approach is:

  • 1. Seed the vault with their memorabilia (already done — Eddie Betts, Patrick Cripps, Chris Judd in Luke's vault)
  • 2. Build the product proof: 'Your guernsey is tracked, valued, and provenance-locked'
  • 3. Warm approach via shared networks (Carlton FC, players' management)
  • 4. Offer: 'Be the first AFL player with a verified, blockchain-anchored memorabilia record'

Influencer & Content Strategy

DISTRIBUTION

Every major collectibles category has an existing community of creators who have already done the hard work of building trust. VaultFolio does not need to build an audience — it needs to become the tool that the audience's trusted creators use.

The Creator Ecosystem by Category

YouTube — The Primary Channel

YouTube has the most engaged collector communities. Long-form unboxing, authentication, and portfolio content drives the highest-intent users.

Trading Cards: Rip N Ship, Stix Cards, The Brick House Trading Cards (combined 2M+ subscribers)
Sneakers: Complex Sneakers (3.5M+), Sneaker Shopping (13M+ / Complex), The Sole Supplier
Wine: Gary Vaynerchuk / Wine Library TV (pioneered this), James Suckling
Vinyl: Vinyl Rewind (280K+), Dust & Grooves
Sports Memorabilia: Sports Card Investor, Card Board Connection
TikTok — The Discovery Channel

TikTok drives mass awareness. Pack openings, authentication reveals, and value surprises perform exceptionally well.

#tradingcards — 8B+ views
#sneakerhead — 12B+ views
#vinylrecords — 2B+ views
Strategy: Seed VaultFolio scan moments — the 'what is this worth?' video format
Instagram — The Flex Channel

Instagram is where collectors show their vault. VaultFolio's portfolio visual creates a native Instagram moment.

Strategy: Build shareable portfolio graphics from vault data
Target: 'Share My Vault' feature — one-tap vault summary card optimised for Instagram Stories
Podcasts — The Credibility Channel

Podcast listeners are high-intent, high-trust. Pre-launch podcast coverage establishes VaultFolio's category authority before paid marketing begins.

Sports Card Nation (top trading card podcast)
Sneaker History (sneaker culture)
Breaking Bands (vinyl)
Strategy: Founder interview circuit pre-launch
The Content Flywheel

Creator uses VaultFolio → creates content about VaultFolio → audience tries VaultFolio → more items in vault → better data → better product → creator has more to show. The flywheel is self-reinforcing once started. Every piece of creator content is also a product demo — no ad budget required once momentum is established.

Content Partnership Structure

Founding Creator
Equity or significant revenue share
5–10 major channels. Co-branded features. Product development input. Category-defining content.
Category Partner Creator
20% revenue share on referrals
50–100 channels. Regular content cadence. Co-branded affiliate links. Priority product access.
Affiliate Creator
10% referral commission
Open to all VaultFolio users. Self-serve referral tracking. No minimum commitment.
Launch Content Strategy

The launch video is not an ad. It is Luke scanning his Jordan 3s, his MJ card wall, his Supra — and watching the vault build in real time. Real collection. Real values. Real provenance. Shot in 60 seconds. No voiceover. The product speaks. This is the format that becomes the template for every Tier 1 ambassador's first VaultFolio video — authentic, personal, and visually undeniable.

Data Strategy

THE MOAT

VaultFolio is two businesses. Business One is the consumer app — free, beautiful, viral. Business Two is the data company — proprietary, compounding, defensible. Business Two is worth more than Business One.

VF-500
The S&P 500 for Alternative Collectibles

VaultFolio's flagship composite index tracks 500 benchmark collectibles across 34 categories — the first diversified performance benchmark for the alternative collectibles asset class. The index creates a public reference point that every insurer, auction house, and data provider will eventually need to license.

34 categories tracked 500 benchmark items Daily rebalancing VF-Cards-50 VF-Kicks-100 VF-Wine-20 VF-Watches-25 Methodology documented April 2026

130+ Live Data Sources

Category Data Sources
Trading Cards PSA Population Reports, CardLadder, PWCC, eBay sold, Goldin, Beckett
Sneakers StockX, GOAT, Stadium Goods, SNKRS, Flight Club, Grailify
Fine Wine Liv-ex, Wine-Searcher, CultX, Vivino Market, Wine Bid
Handbags Vestiaire, Rebag, The RealReal, Entrupy, Fashionphile
Watches Chrono24, Watchfinder, Bob's Watches, WatchCharts
Vinyl Discogs Market, eBay sold, Goldmine, Popsike
Classic Cars RedBook, Carsales sold, Bring a Trailer, Barrett-Jackson, Manheim
Art & Prints Artnet, MutualArt, Christie's, Sotheby's, Bonhams
Comics GoCollect, MyComicShop, Heritage Auctions
Sports Memorabilia PWCC, Heritage Auctions, Iconic Memorabilia
The API Play
VaultFolio becomes the API.

At scale, VaultFolio's provenance database is queried by third parties — not consumed. Insurance companies pull valuation data before writing policies. Auction houses verify ownership chain before accepting consignments. Grading services display VaultFolio provenance status on their cert lookup pages. This is the Carfax moment for collectibles: the point at which provenance verification is not optional infrastructure, but mandatory due diligence. Once VaultFolio is embedded in these workflows, it is structurally impossible to displace.

Data Revenue Projections

Year Data Revenue Source
Year 1 $0 Building the dataset
Year 2 $50K First licensing deals
Year 3 $800K 3–5 enterprise clients
Year 4 $3M Industry standard positioning
Year 5 $8M+ API-as-infrastructure

Comparable Data Moats

Carfax

VIN history data. Every car dealer must run a Carfax before listing. $1.8B valuation. The data became mandatory infrastructure — no one buys a used car without it.

CardLadder

Acquired by Collectors Holdings for undisclosed sum. 100M+ transaction records. Built the pricing layer for the graded card market — then became so essential it was acquired.

Zillow Zestimate

Property value data. Entire business model built on data, not transactions. The valuation estimate became the reference point that every buyer, seller, and agent checks first.

Bloomberg Terminal

$6.3B annual revenue from selling data access. The hardware is irrelevant — the data is the product. Financial professionals pay $25,000/year because there is no substitute.

"VaultFolio is building the Bloomberg Terminal equivalent for the $602B collectibles market."

Technical Architecture

ENGINEERING

Two interactive diagrams covering the full DevSecOps pipeline and the reverse pre-mint security architecture. Open in full screen for best detail.

DevSecOps Architecture
GitHub → Cloudflare → Railway → Supabase

Full CI/CD pipeline with security gates at every layer. Pre-commit hooks, SAST scanning, Cloudflare WAF, API rate limiting, JWT auth, and Row Level Security.

Reverse Pre-Mint Architecture
Patent Pending · April 2026 · ERC-721 · Polygon

Token lifecycle, fraud vector elimination, smart contract security, on-chain vs off-chain data boundary.

API: Consumer → Provider
Strategic Architecture · Data Flywheel · $8M+ Y5

How VaultFolio evolves from depending on 20+ external APIs into becoming the authoritative data source third parties query.

Competitor Intelligence Report
14 Competitors · 5 Moat Dimensions · April 2026

Systematic analysis of StockX, GOAT, Discogs, Vivino, CLZ, Chrono24, Vestiaire, Courtyard.io and 6 more — mapped to VaultFolio's structural advantages.

16 Days · 26× Multiplier
Achievement Timeline · March 20 – April 4 2026

What was built in 16 days by a solo founder — modelled against a traditional team of 12–15 people over 9–12 months at $430K–$643K.

Financial Model

INVESTOR

Free to use. No subscriptions. Revenue flows from items in your vault, transactions, data, insurance, and the marketplace — not from charging collectors to exist on the platform. This model shows adoption driven by camera scans — not paid ads — across low, mid, and high scenarios.

Phase 1 — Free & Viral
Give the vault away

Every collector signs up free. No barrier. Every item added makes VaultFolio smarter. Every camera scan is a data point. The platform grows on human behaviour — the desire to know what your collection is worth. Gamification keeps them coming back: VF Points, streak rewards, share-a-friend bonuses.

Phase 2 — The Data Moat
More items = more value

Revenue per item above a generous free tier. Users with large collections pay proportionally — but only for what they have. Insurers, grading houses, auction platforms, and financial services pay for anonymised market intelligence. The more items in the ecosystem, the more the data is worth. Users are the asset.

Phase 3 — The Long Game
Become the infrastructure

VaultFolio becomes the collectibles equivalent of Bloomberg Terminal — the data layer every insurer, auction house, lender, and grading company queries. Enterprise API at usage-based pricing. The VF-500 index becomes licensable. Early users and early investors share in the upside of what they helped build.

Why no monthly subscription?

Subscription models optimise for extraction — charge users the maximum they'll tolerate each month, regardless of value delivered. Collectors are already over-subscribed: StockX, GOAT, eBay, insurance apps, grading portals. VaultFolio does the opposite. The product is free. Revenue comes from the natural activity of a healthy collecting community — trades, insurance referrals, marketplace fees, data licensing, and platform items. The result: users who evangelise instead of churn.

Part A — The Scan-to-Revenue Flywheel
Camera
Click
Item
Identified
User
Onboarded
Vault
Built
Vault
Grows
Network
Effect
Each camera click has a measurable probability of conversion to paid subscriber.

Conversion Funnel

100 camera clicks 100%
60 items successfully identified 60%
45 users save to vault 75%
12 upgrade to Pro (30 days) 27%
8 upgrade to VIP (90 days) 67%

Funnel width represents relative drop-off at each stage

Part B — Revenue Streams (All 8)
Revenue Stream Description Y1 Y3 Y5
Items in Vault Free / Pro $9.99 / VIP $29.99 $480K $11.1M $72.8M
Insurance Commissions 10–15% referral per policy $800K $8M
Marketplace Fees 3–5% on P2P trades $500K $4M
Data Licensing VF-500, enterprise API $800K $8M
Authentication Fees Per-item provenance cert $200K $2M
Advertising Sponsored listings $300K $3M
White Label Engine licensing $2M
Ambassador Referrals Net from ambassador-driven subs $120K $2M $8M
TOTAL $600K $15.7M $107.8M
Part C — Three Scenarios
Low Scenario
Organic only — no partnerships, no celebrity ambassadors
Yr Users Pro Subs ARR
120K800$180K
280K4K$880K
3200K12K$2.8M
5600K50K$14M
Mid Scenario
1 partnership deal, 10 ambassadors, AU/NZ + US
Yr Users Pro Subs ARR
150K2.5K$600K
2200K15K$3.2M
3600K50K$13M
52.5M300K$85M
High Scenario
PSA partnership + LeBron/Travis ambassador + viral
Yr Users Pro Subs ARR
1150K8K$1.8M
2600K45K$9.5M
32M150K$32M
58M900K$220M
Part D — Camera Clicks Model
VaultFolio's growth is scan-driven, not ad-driven. Target: 1M camera clicks in Year 1 across all users. Cost per scan: $0 (AI model, no marginal cost). Conversion: 4.5% camera click → paid subscriber (industry benchmark: 2–8%). At 1M scans/year → 45,000 potential paid subs. At 5M scans/year (Year 3) → 225,000 potential paid subs.

Annual Camera Scans Projection

1M
Year 1
5M
Year 2
18M
Year 3
80M
Year 5
Part E — Unit Economics
CAC
$8–$15
Organic / ambassador-driven, no paid ads
LTV (Pro)
$240
24 months average retention
LTV (VIP)
$900
30 months average retention
LTV:CAC Ratio
16:1–60:1
Exceptional unit economics at both tiers
Payback Period
<2 mo
CAC recovered in under 2 months
Gross Margin
85%+
Software-native, near-zero COGS

Equity Model

GROWTH ENGINE

Equity is VaultFolio's most powerful marketing channel. Not advertising — ownership. When a sports star owns a piece of VaultFolio, they don't promote it. They build it.

Part A — The Equity Pool
Founder (Luke)
80%
Co-founder / Director reserve
15%
Sports Stars (community pool)
3%
Ambassadors (community pool)
2%

The 5% community pool is the growth engine. It costs nothing in cash and drives millions in adoption.

Part B — Real Startup Equity Comparables

VaultFolio is not the first company to use equity to drive adoption. Here's the playbook that worked:

1
Fanatics — Michael Jordan, LeBron James, Tiger Woods
Fanatics gave equity stakes to its biggest sports star partners. Michael Jordan, LeBron James, and Tiger Woods all hold equity. Result: authentic promotion, no ad spend, and direct access to their combined 300M+ followers.
Lesson: Equity creates alignment. A sports star with equity defends the product — publicly and privately.
2
Uber — Jay-Z, Ashton Kutcher
Uber's early investor strategy included celebrity equity. Ashton Kutcher's $500K investment at Series A grew to $65M. Jay-Z invested in early rounds. The celebrity angle drove cultural adoption before product-market fit was proven.
Lesson: Celebrity equity signals cultural legitimacy. It's not vanity — it's distribution.
3
TMRW Sports / TGL — Tiger Woods, Rory McIlroy
Tiger Woods and Rory McIlroy are not just investors in TMRW Sports — they are co-founders. Their equity stake means they attend every meeting, every pitch, and every partnership discussion. $30M Series A closed in 48 hours.
Lesson: Co-founder equity from a sports star is not ambassador equity. It means they're in the room.
4
Whoop — LeBron James, Patrick Mahomes
Whoop gave equity to athlete ambassadors including LeBron James. He wears it in every game. Every post. No ad contract required — he owns the upside.
Lesson: If the product is for athletes, the ambassador should own the product.

VaultFolio's 5% pool at Series A equivalent valuation (~$5M) = equity worth $250K per founding ambassador at a $5M cap — growing to $8M at 12× ARR exit. We are not offering endorsements. We are offering co-ownership of the category.

Part C — Sport Star Adoption Strategy
The product IS the pitch. A PSA 10 Jordan rookie worth $185,000 in the vault — verified, insured, on-chain. Show that to a Carlton Blues player with a signed guernsey collection. They understand immediately.
Phase 1 — Seed the Vault
Done
  • Luke's own collection: Jordans, Supra, MJ card wall, signed guernseys
  • Shows the product works for real collector assets
"The demo vault IS the pitch."
Phase 2 — First Sport Star Partner
Next 90 Days
  • Target: 1 current AFL player
  • Approach: warm intro via Carlton FC
  • Already in vault: Eddie Betts guernsey, Patrick Cripps guernsey, Chris Judd print
  • Offer: 0.1% equity + Vault Pro lifetime
"Your signed guernseys are in the vault. You already have a VaultFolio record."
Phase 3 — Category Leaders
Year 1
  • AFL: 3 players (0.1% each)
  • NBA: 1 player-collector (LeBron tier: 0.25%)
  • Sneaker culture: Travis Scott or DJ Khaled (0.15%)
  • Total pool used: ~1% of 5% ambassador equity
"4% of the pool remains for expansion. Scarcity is intentional."
Part D — Equity Value at Each Stage
Stage Company Valuation 0.1% = 0.25% = 1% =
Pre-seed (today) $2M–5M cap $2K–$5K $5K–$12K $20K–$50K
Seed (12 months) $10M–$20M $10K–$20K $25K–$50K $100K–$200K
Series A (24 months) $50M–$100M $50K–$100K $125K–$250K $500K–$1M
Year 5 exit $1B–$2.4B $1M–$2.4M $2.5M–$6M $10M–$24M

At exit, a founding sports star ambassador with 0.1% equity makes $1M–$2.4M. No appearance fee does that.

Risk Register

GOVERNANCE

Every startup has risks. VaultFolio has identified 16 material risks across 5 categories, each with a mitigation strategy. This register is reviewed quarterly.

Legal & IP Risks
Risk L I Mitigation Status
PSA/BGS trademark infringement in NFT metadata M H Partnership model converts adversary to co-owner. No trademark use without licence. Cert numbers are facts, not IP. Managed
AFSL requirement if VaultFolio is deemed a financial service M H Operating under General Insurance Distributor exemption (CO 05/1070). Legal opinion sought pre-launch. Active
IP theft of reverse pre-mint methodology L H Inventor's disclosure filed April 3 2026. Provisional patent in progress. Trade secret protection active. Managed
GDPR/Privacy Act breach (user PII) L H PII never touches the blockchain. Supabase RLS enforced. Privacy policy in progress. Active
Market Risks
Risk L I Mitigation Status
Collectibles market downturn M M Multi-category platform — not single-vertical. Wine, watches, cars are uncorrelated to cards/sneakers. Managed
StockX re-launches Portfolio feature L M We have 18-month lead + authentication moat they cannot replicate. Reverse pre-mint is the structural diff. Monitored
PSA/Collectors Holdings builds competing product L H Technology gap is 3–5 years. Partnership offer positions us as their digital layer, not competitor. Active
Exchange rate risk (USD/AUD) M L Pricing in AUD initially. US expansion in Y2. Multi-currency support in roadmap. Low
Technology Risks
Risk L I Mitigation Status
eBay API deprecation (core data source) M H Discogs, Scryfall, PokémonTCG already integrated. VF-500 data pipeline reduces single-source dependency. Active
Supabase outage / data loss L H Supabase managed service (99.9% SLA). Daily backups. Blockchain is independent source of truth. Managed
Smart contract exploit L H OpenZeppelin v5 battle-tested contracts. ReentrancyGuard on all claim paths. Operator/owner separation. Managed
AI recognition model accuracy M M eBay reverse image search + category pattern matching as fallback. Human review flag for low-confidence. Active
Execution Risks
Risk L I Mitigation Status
Sole founder dependency H H UK ops team (4 people). Documentation-first approach. GitHub codebase fully documented. Insurance. Active
Partnership negotiation timeline (6–18 months) H M Consumer product launches independently. Partnership enhances but doesn't gate product launch. Active
Funding not secured before runway exhaustion M H Bootstrap Phase 1. Seed round with strong traction metrics before raising. ESIC eligible (60% tax offset). Active
Ambassador doesn't drive adoption M M Tier 3 affiliate program (open to all) creates a long tail that doesn't depend on any single ambassador. Managed
Regulatory Risks
Risk L I Mitigation Status
SMSF collectibles regulation changes (ATO) L M Regulatory tailwind — ATO mandates insurance/documentation. VaultFolio is compliance infrastructure. Low
Blockchain/NFT regulatory crackdown M M Tokens are provenance records, not financial instruments. Non-custodial model avoids securities issues. Monitored

Next Steps

SEED ROUND

Milestones to Series A

01
iOS + Android App Store submission
Next 30 days · App ready to submit
02
First authentication partnership signed
90 days · Collectors Holdings (PSA/BGS/SGC) initial approach
03
VF-500 Index public launch
Month 3 · 34 categories, 500 items, 15 sub-indexes
04
30 Founding Ambassador program launch
Month 3–6 · 3 per category, equity-aligned
05
50,000 users · Series A readiness
Month 12 · Traction proven, metrics locked

Seed round funding analysis and full financial model available to approved investors. Request access →

Early Investor Incentive

20% Discount

For investments made at a valuation under $1 million, founding investors receive a 20% discount on the standard SAFE note cap — in addition to ESIC tax benefits.

ESIC ELIGIBLE

Qualifying investors receive a 20% non-refundable tax offset under the ESIC program — on top of the valuation discount. Maximum combined benefit available to early investors.

This offer is available to a limited number of founding investors before the valuation cap is formally set. First to act, best positioned.

Express Interest →

IP & Legal Status

PROTECTED

Current IP protection status as of April 4, 2026. All critical IP is documented, protected, or in active filing.

✓ PROTECTED — Filed April 3, 2026

Reverse Pre-Mint — Inventor's Disclosure

The core IP. Every known authenticated item minted on-chain before any user arrives. Structural fraud prevention. Provisional patent application in preparation. Filing date: April 3, 2026.

✓ PROTECTED — Automatic Copyright

Source Code & VF-500 Methodology

All source code protected under Copyright Act 1968 (Cth). VF-500 methodology documented as a trade secret. Git commit timestamps serve as evidence of authorship and creation date.

ACTION REQUIRED — File This Week

Trademark — “VaultFolio”

TM Headstart application to IP Australia. Classes 9 (software), 36 (financial services), 42 (SaaS). Cost: $750–$990. Protection starts from filing date. Timeline: ~7 months to registration.

SECURED — 17 Domains Active

Domain Portfolio

vaultfolio.ai (primary) · app · docs · api · lab subdomains live. vaultfolio.com target acquisition. 17 domains secured across all key TLDs. Defensive coverage in place.

Legal structure: VaultFolio operates as a sole trader pending company registration (VaultFolio Pty Ltd). ESIC (Early Stage Innovation Company) eligibility confirmed — qualifying investors receive a 20% non-refundable tax offset on investment. NDA template available on request. All partnership discussions covered by mutual NDA.

The Founder

MASTER JEDI KNIGHT
Founder

Master Jedi Knight · Melbourne

JORDANS BASKETBALL HIP HOP AFL FOOTY GRADED CARDS EMINEM JDM CARS

Luke T.

Founder & CEO · Master Jedi Knight · Melbourne

"I have always wanted to know how much my collection is worth. I have 20+ pairs of Jordans, graded and ungraded cards, my car collection — and it is genuinely hard to get proper value. That frustration built this."

The Foundation
Undergrad & Masters — London & New York

Undergraduate and Masters degree. Lived and worked in London. Three paid work placements in New York. The global perspective was always there. Basketball, football, music, hip hop — the culture of collecting formed early.

The Build — Employee #1 to Equity
Zimbani → Deloitte — Australia's Largest Managed Security Practice

Joined Zimbani as the first employee. Grew it into Australia's largest managed security architecture practice — courting private equity, potential acquirers, and strategic partners. Received the Financial Review Fast 50 and Deloitte Technology Fast 100. Zimbani was acquired by Deloitte. Stayed on as Specialist Director, honing the craft as a cybersecurity architect inside the world's largest professional services firm. I know what it means to be a shareholder. I know what it means to grow something from nothing into an exit.

The Reset
A Serious Accident — Working Back Up

Right as the Zimbani acquisition completed, I was in a serious accident. I have been working my way back up since. It gave me clarity. The same energy that built Zimbani, the same technical precision that secured national infrastructure — I am bringing it here, with more purpose. You do not take things for granted after that.

The Life — What Drives This
Jordans. Cards. Cars. Footy. Eminem. My Son.

Still play and coach my son's footy team. Our shared obsession — collectibles, shoes, Jordans, sport, music, hip hop. Eminem brought my son and I even closer. We are sick of subscriptions. We are sick of big corp. The platform should be free to use for the people who make it valuable. Give power back to the users. That is the ethos. It was triggered the day I logged onto StockX to buy a pair of shoes and realised there was no way to see what my collection was actually worth. I had 20+ pairs of Jordans, graded cards, my cars — and nothing to track it properly.

The Mission
Surround Yourself With People You Trust — Then Give It Away

I want to give back to the early investors. I want to reward the users who make the platform. I am surrounded by best friends and family — the people I trust for the long term. With Astralas now merging and the same sense of same same but different in the air, the time is right. Follow the passion, architect the secure platform, and build it for the next generation — free to use, gamified, community-owned.

EMPLOYEE #1 → EQUITY SHAREHOLDER FR FAST 50 · DELOITTE FAST 100 UNDERGRAD + MASTERS LONDON · NEW YORK · MELBOURNE ASX TOP 20 CRITICAL INFRA 20+ PAIRS OF JORDANS MASTER JEDI KNIGHT

Ready to Operate

LIVE NOW

VaultFolio is not a concept. It is a running business with infrastructure, email, and communications already live.

Google Workspace

Full Google Workspace activated. Professional email stack live across all business functions.

luke@vaultfolio.ai ops@ · eng@ · billing@ · hello@ · sec@
Email Authentication

SPF, DKIM, and DMARC fully configured. All emails authenticated. Zero spam risk. Enterprise-grade delivery.

SPF · DKIM · DMARC Resend transactional · MX Google
Platform Live

app.vaultfolio.ai · docs.vaultfolio.ai · api.vaultfolio.ai · lab.vaultfolio.ai — all deployed and operational.

4 subdomains live Cloudflare · Railway · Supabase

Book a Meeting

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The product is live, the IP is filed, and the infrastructure is running. Let's talk about the opportunity.

Book a Meeting → View Live App →
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